Top 10 things NOT to do with your press release (part 2) (via Brendon’s Blog)

Top 10 things NOT to do with your press release (part 2) Last week, we covered five ways to make sure your press release fails the media sniff test. It was one of the most popular posts ever at brendonshank.com. Now, we'll assume you took those pitfalls to heart, avoided them, and have a fantastic, newsworthy press release in hand. There are still plenty of ways to screw this up. Here are five of them: 6: Wait until the last minute. Despite all the talk of the immediacy of news today, reporters and edi … Read More

via Brendon's Blog

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i love the world of Peace
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