Where would you go if you wanted to buy an app for your phone? On the App Store? Well, if you had an iPhone, yes you would. Or do you? Most phone users just don't get apps for their phones – that doesn't mean there's not a market for apps – as a matter of fact, just about 16% iPhone users ever bought an app, and surely there is a market for iPhone apps, right? On concurrent platforms, the figure is a low 3.5%. Until the App Store, users that did … Read More
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